Sony Trade-In Trade-Up Program is Back!
Good news for anyone thinking about making the switch (or upgrade) to Sony’s full-frame mirrorless lineup... the Trade-In Trade-Up Program is back at Don’s Photo, running from October 1st to December 31st, 2025.
Here’s how it works:
Trade in one working digital interchangeable lens camera or lens (from any brand) and get up to a $500 trade-in bonus towards select Sony full-frame mirrorless cameras and lenses. Whether you’re looking to move to mirrorless for the first time or build out your Sony kit, this is the perfect chance to save big.
A few things to note:
- This offer isn’t stackable with any other Instant Rebates (IR) or bundles.
- You’ll need to provide your traded-in item’s model and serial number.
Ready to level up your gear? Visit us in-store or contact us for more details about qualifying models and how to get started.
Promotion runs until December 31st, 2025.
Winnipeg photographers and creators, we’ve got something exciting coming your way.
Looking to build your portfolio without spending weeks planning a shoot?
Just picked up a new Sony camera or lens? Before you head out shooting, take five minutes to register it.
The best excuse to pick up your camera? World Photography Day.
Join Don’s Photo on Thursday, May 28 for a Pride History Photo Walk through downtown Winnipeg and the Exchange District with local cultural historian Britt Bauer.
We’ve got a pretty exciting giveaway happening in-store right now...
